Customer case Lucem

Challenge

Moderniser l’image de marque de Lucem, société de services spécialiste des ERP Oracle & SAP, dynamiser son offre et ses messages dans le respect des valeurs de l’entreprise.

Branding
Event
Storytelling
Webdesign

Date: 2020

Positioning & Storytelling
“Skills & people”

Stake:

Define the value proposition of the company, clarify the messages and enhance the expertise of the group in the various communication media.

Lucem
Lucem

Graphical charter

Stake:

Valuing people, at the heart of business strategy.

A new logo to illustrate the men and women of the company, team spirit and benevolence, values ​​dear to the group from the start and symbolized in the M de Lucem.

Lucem

Webdesign

Stake:

Develop a new website, with simple and clean lines, to modernize the company’s brand image, make content accessible and support the detection of leads.

Lucem
Lucem

Production of digital content

e-Book

Stake:

Promote the group’s expertise with quality content.

Video

Stake:

Develop the employer brand, enhance the life of the company and celebrate successes.

Lucem

Event

Lucem celebrates its 10th anniversary!

Stake:

A summer evening to celebrate the 10 years of the company in an unusual place in the heart of Paris and to thank the group’s employees for their involvement and loyalty

Lucem

A team that is as professional, dynamic and involved as it is friendly. Alexandra always has a solution.

Gérard-Philippe Correia, CEO - Lucem